Harris, Duchess
Summary: Media outlets rely on advertising for financial support, but in many cases it's becoming more difficult to determine where the news ends and advertising begins. Advertising Overload takes a closer look at the encroachment of sponsored content and paid advertisements in areas where consumers might not expect to see them, as well as the ways that companies use collected data to push targeted...
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Publisher / Publication Date: Core Library, an imprint of Abdo Publishing 2018
Copies Available at Peninsula
1 available in Juvenile, Call number: J695.1 HARSummary: Writer's Market 2019 guides you through the process of getting paid to write with thousands of publishing opportunities for writers, including listings for book publishers, consumer and trade magazines, contests and awards, and literary agents, as well as new playwriting and screenwriting sections. These listings feature contact and submission information to help writers get their work...
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Publisher / Publication Date: Writer's Digest Books 2018
Copies Available at Woodmere
1 available in Adult Non-fiction, Call number: 808 WRI1 available in Reference, Call number: R 808 WRI
Summary: The practical handbook for aspiring poets contains more than 1,200 up-to-date entries including many new ones along with submission information, editorial requirements, interviews with successful writers, phone and fax numbers, e-mail addresses and guidance on how much to charge.
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Publisher / Publication Date: Writer's Digest Books 2018
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Place a hold to request this item.Holiday, Ryan.
Summary: "A new generation of megabrands like Facebook, Dropbox, AirBnb, and Twitter haven't spent a dime on traditional marketing. No press releases, no TV commercials, no billboards. Instead they rely on a new strategy-growth hacking-to reach many more people despite modest marketing budgets. According to bestselling author Ryan Holiday, growth hackers have thrown out the old playbook and replaced it...
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Publisher / Publication Date: Portfolio/Penguin 2014
Copies Available at Woodmere
2 available in Adult Display, Call number: 658.8 HOLYasuda, Takashi
Summary: "Marimo, comes home mentally drained after being laid off from her job. Her father runs Japanese candy business, facing a severe decline in customers and acquisition threat from a local competitor. One night, Marimo doses off in her bedroom. In her dream, she meets the mysterious duo of Rosie and Emo. From them, she learns how to rebuild her family's business through marketing, and starts to...
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Publisher / Publication Date: John Wiley & Sons, Inc. 2023
Copies Available at Woodmere
1 available in Adult Non-fiction, Call number: 658.8 YASDeMoss, Gary.
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Publisher / Publication Date: Dearborn Trade Pub. 2004
Copies Available at Woodmere
1 available in Adult Non-fiction, Call number: 332.024 DEMLoh-Hagan, Virginia
Summary: "Craft Fair guides students as they conceive and set up their own craft fair for their friends and community. The considerate text includes easy-to-follow lists and will hold the readers' interest, allowing for successful mastery and comprehension. Written with a high interest level to appeal to a more mature audience, these books maintain a lower level of complexity with clear visuals to help...
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Publisher / Publication Date: 45th Parallel Press 2017
Copies Available at East Bay
1 available in Juvenile Nonfiction, Call number: J 745.5 LOHSummary: The practical handbook for aspiring poets contains more than 1,200 up-to-date entries including many new ones along with submission information, editorial requirements, interviews with successful writers, phone and fax numbers, e-mail addresses and guidance on how much to charge.
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Publisher / Publication Date: Writer's Digest Books 2017
Copies Available at Woodmere
1 available in Adult Display, Call number: 808 POEFowler, Jenny Li
Summary: "Organizations and institutions focused on community building have a built-in group of ambassadors who embrace their message and vision. Social media managers have a unique opportunity to lean into this loyalty by creating a social presence informed by this digital engagement. In Organic Social Media, Jenny Li Fowler outlines the important steps that social media managers need to take to...
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Publisher / Publication Date: Kogan Page Limited 2024
Copies Available at Kingsley
1 available in New Non-fiction, Call number: 302.23 FOWGodin, Seth
Summary: "You can do marketing that you're proud to put your name on. Over the past quarter century, Seth Godin has inspired millions of entrepreneurs, leaders, and fans from all walks of life. Now, for the first time, he offers the core of his marketing wisdom in one accessible, timeless package. At the heart of his approach is a big idea: Great marketers don't use consumers to solve their company's...
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Publisher / Publication Date: Portfolio/Penguin 2018
Sorry, no copies available
Place a hold to request this item.Hill, Lewis
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Publisher / Publication Date: Storey Communications 1989
Copies Available at Fife Lake
1 available in Adult, Call number: 634.975 HILSummary: "Want to get published and paid for your writing? Let Writer's Market 2018 guide you with thousands of publishing opportunities-- including listings for book publishers, consumer and trade magazines, contests and awards, and literary agents. These listings feature contact and submission information so you can get started right away"--
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Publisher / Publication Date: Writer's Digest Books 2017
Copies Available at Interlochen
1 available in Adult Non-fiction, Call number: Word Writer'sBaron, Cynthia.
Summary: Provides a step-by-step guide on how to create a digital portfolio, explaining how to convert a traditional print format into a digital format of CDs, DVDs, and Web sites.
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Publisher / Publication Date: New Riders 2010
Copies Available at Woodmere
1 available in Adult Non-fiction, Call number: 006.6 BARDiehl, Gregory V.
Summary: Do you have something important to say? Are your knowledge and experience unique, valuable, and in demand? Do you want to write a book that changes the way people think and live? By combining his experience as an educator and entrepreneur, author Gregory V. Diehl teaches passionate thinkers how to turn unique messages into profitable books—without sacrificing royalties or creative control to a...
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Publisher / Publication Date: Columbia, SC 2019
Copies Available at Woodmere
1 available in Adult Non-fiction, Call number: 070.5 DIEHorwitz, Jesse
Summary: "A revolutionary blueprint to help aspiring entepreneurs, startups, and global enterprises alike sell directly to consumers, from the cofounder of the wildly successful e-commerce business Hubble Contacts"--
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Publisher / Publication Date: Currency 2020
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Place a hold to request this item.McKenna, Maryn.
Summary: "In this eye-opening exposé, acclaimed health journalist and National Geographic contributer Maryn McKenna documents how antibiotics transformed chicken from local delicacy to industrial commodity -- and human health threat -- uncovering the ways we can make America's favorite meat safer again." -- Amazon.com.
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Publisher / Publication Date: National Geographic 2017
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Place a hold to request this item.Moss, Michael
Summary: "Everyone knows how hard it can be to maintain a healthy diet. But what if some of the decisions we make about what to eat are beyond our control? Is it possible that processed food is addictive, like drugs or alcohol? Motivated by these questions, Pulitzer Prize-winning investigative reporter Michael Moss began searching for answers, to find the true peril in our food. In Hooked, Moss explores...
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Publisher / Publication Date: Random House 2021
Copies Available at Woodmere
2 available in Adult Non-fiction, Call number: 613.2 MOSSichol, Lowey Bundy.
Summary: "From an Idea to Disney is a behind-the-movie-screen look into the history, business, and brand of the world's largest entertainment empire. With humorous black & white illustrations throughout, learn about the company behind the world's favorite mouse, Mickey!"--
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Publisher / Publication Date: Houghton Mifflin Harcourt 2019
Copies Available at Woodmere
1 available in Juvenile Fiction, Call number: J 384.8 SICChernev, Alexander
Summary: "Whether you manage a small business seeking to formalize the planning process, a startup seeking verture-capital financing, a fast-growth company considering an initial public offering, or a large multinational corporation, you can gain competitive advantage by translating the marketing planning process outlined in this book into a streamlined strategic document that informs your decisions and...
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Publisher / Publication Date: Cerebellum Press 2014
Copies Available at Woodmere
1 available in Adult Non-fiction, Call number: 658.8 CHEKelly, Lois
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Publisher / Publication Date: AMACOM 2007
Copies Available at Woodmere
1 available in Adult Non-fiction, Call number: 658.8 KELWu, Tim
Summary: "From Tim Wu, author of the award-winning The Master Switch and who coined the phrase "net neutrality"--A revelatory look at the rise of "attention harvesting," and its transformative effect on our society and our selves. Attention merchant: an industrial-scale harvester of human attention. A firm whose business model is the mass capture of attention for resale to advertisers. In nearly every...
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Publisher / Publication Date: Knopf 2016
Copies Available at Woodmere
1 available in Adult Non-fiction, Call number: 659 WUSummary: How to sell your photography and make a living. Includes up-to-date information on how to start and run a photography business, how to find clients, who to contact to submit your photos, what types of photos they need, and how to submit both digital and film images; markets for fine art photographers; informative articles on what it means to be a photographer, setting goals, getting organized,...
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Publisher / Publication Date: North Light Books 2017