text Growth hacker marketing : a primer on the future of PR, marketing, and advertising
- Summary
- "A new generation of megabrands like Facebook, Dropbox, AirBnb, and Twitter haven't spent a dime on traditional marketing. No press releases, no TV commercials, no billboards. Instead they rely on a new strategy-growth hacking-to reach many more p... Read more
- Contents
-
An introduction to growth hacking -- It begins with product market fit -- Finding your growth hack -- Turn 1 into 2 and 2 into 4- going viral -- Close the loop: retention and optimization -- My conversion: putting the lessons into practice.
- Format
- text
- Description
- xxix, 111 pages ; 20 cm.
- Publisher
- Portfolio/Penguin 2014
| Library | Location | Status |
|---|---|---|
| Woodmere (Main Branch) | 658.8 HOL in Adult Display | Available |
| Woodmere (Main Branch) | 658.8 HOL in Adult Display | Reshelving |
| Library | Location | Status |
|---|---|---|
| TADL-WOOD | 658.8 HOL in Adult Display | Available |
| TADL-WOOD | 658.8 HOL in Adult Display | Reshelving |
Available Copies
| Library | Location | Status |
|---|---|---|
| Woodmere (Main Branch) | 658.8 HOL in Adult Display | Available |
| Woodmere (Main Branch) | 658.8 HOL in Adult Display | Reshelving |
All Copies (Show)
Genres (Show)
Subjects (Show)
chat loading...