text The attention merchants : the epic scramble to get inside our heads
- Summary
- "From Tim Wu, author of the award-winning The Master Switch and who coined the phrase "net neutrality"--A revelatory look at the rise of "attention harvesting," and its transformative effect on our society and our selves. Attention merchant: an in... Read more
- Contents
- Introduction: Here's the Deal -- Part I: Masters of Blazing Modernities -- The First Attention Merchants -- The Alchemist -- For King and Country -- Demand Engineering, Scientific Advertising, and What Women Want -- A Long Lucky Run -- Not with a... Read more
- Format
- text
- Description
- viii, 403 pages ; 25 cm
- Publisher
- Knopf 2016
Library | Location | Status |
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Woodmere (Main Branch) | 659 WU in Adult Non-fiction | Available |
Library | Location | Status |
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TADL-WOOD | 659 WU in Adult Non-fiction | Available |