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Business collection (New York, N.Y.) Case studies from the multinational marketplace Entrepreneurs (New York, N.Y.) Ethical Markets: Growing the Green Economy Global business South-Western introduction to business Southwestern introduction to business Ultimate media librarian collection Zingerman's guide to good leading 1 Zingerman's guide to good leading 2Filter By Genres
Anecdotes. bibliography biography Educational films. Internet videos. Videorecording.Filter By Series
Business collection (New York, N.Y.) Case studies from the multinational marketplace Entrepreneurs (New York, N.Y.) Ethical Markets: Growing the Green Economy Global business South-Western introduction to business Southwestern introduction to business Ultimate media librarian collection Zingerman's guide to good leading 1 Zingerman's guide to good leading 2Filter By Genres
Anecdotes. bibliography biography Educational films. Internet videos. Videorecording.Summary: Despite the low-wage, low-prestige reputation of the typical "McJob," a McDonald's franchise owner often manages budgets and income in the millions of dollars. This CNBC program looks at the history and working philosophy behind the world's largest food-service corporation, featuring a number of interviews and concise case studies. An operations manager runs six Connecticut restaurants and...
Format: software, multimedia
Publisher / Publication Date: Films Media Group 2008
View online at AVOD
Sutherland, Jeffrey Victor
Summary: For those who believe that there must be a more efficient way for people to get things done, Scrum pioneer Jeff Sutherland offers a thought-provoking book about the management process that is changing the way we work. In the future, historians may look back on human progress and draw a sharp line designating "before Scrum" and "after Scrum." Scrum already drives most of the world's top...
Format: text
Publisher / Publication Date: Currency 2014
Copies Available at Woodmere
2 available in Adult Display, Call number: 658.4 SUTSummary: Hungry consumers in America and abroad are losing their appetite for the world's largest fast food company. Is McDonald's a brand on the verge of collapse, or can it be revitalized? This program strives to find out, as Harvard Business School's David Upton, Philip Morris litigator John Banzhaf, BBC business editor Jeff Randall, and neuroscientist Ann Kelley cite fat- and sugar-laden foods,...
Format: software, multimedia
Publisher / Publication Date: Films Media Group 2005
View online at AVOD
Summary: In this Peabody Award-winning program, CNBC's David Faber scrutinizes Wal-Mart as he seeks to understand how the company has ascended to the heights of power it has come to occupy-and whether this juggernaut can continue to succeed in the face of increased opposition. Given unprecedented access, Faber takes viewers from an annual managers' meeting that resembles an evangelical revival to the...
Format: software, multimedia
Publisher / Publication Date: Films Media Group 2008
View online at AVOD
Summary: A detailed and revealing case study, this CNBC program guides viewers through the corporate dimensions of the world's largest passenger jet fleet. Students will witness high-level management maneuvers undertaken behind the closed doors of executive suites. Several rarely discussed aspects of the airline industry are addressed-chief among them, how a labor-management conflict is sorted out and...
Format: software, multimedia
Publisher / Publication Date: Films Media Group 2008
View online at AVOD
Summary: A business model based on door-to-door selling made sense in the 1950s, but today's young adults love to shop-which means tough times for Avon. This case study examines forces that have seriously reduced the company's market share and the aggressive steps it has taken to boost its customer base and rebuild its image. Identifying pivotal socioeconomic factors among women under age 35-including a...
Format: software, multimedia
Publisher / Publication Date: Films Media Group 2007
View online at AVOD
Summary: CNBC's Becky Quick travels with iconic billionaire Warren Buffett during a business trip to China and South Korea. Warren Buffett: The Billionaire Next Door-Going Global provides an inside look at the whirlwind tour, showcases Buffett's views on investing and wealth management, and offers a succinct case study of his first international acquisition, Iscar Metalworking. In an extended interview...
Format: software, multimedia
Publisher / Publication Date: Films Media Group 2008
View online at AVOD
Summary: How do companies tap the information locked up in the minds of their employees? The three modules of this program compare various corporate learning systems designed to increase knowledge and promote the sharing and archiving of data. Case studies feature the 70,000-employee consulting firm Arthur Andersen; the European Automobile Manufacturers Association, Daimler Benz, and Volvo; and...
Format: software, multimedia
Publisher / Publication Date: Films Media Group 2005
View online at AVOD
Summary: Large organizations can only survive in a highly competitive environment if they have the resilience to effectively deal with change, whether coming from within the company or from the outside. The impact of nonsmoking legislation on places of business is used as an example of such change as this program explains how Club Med on Lindeman Island, Australia, effectively retooled itself to comply...
Format: software, multimedia
Publisher / Publication Date: Films Media Group 2009
View online at AVOD
Summary: The three modules of this program use the operations of the Italian clothing corporation Gruppo Finanziario Tessile to illustrate the value chain. This crucial concept is investigated by considering the benefits of adding value at every stage of production; of leveraging core competencies, such as creative fashion design and a talent for forecasting future trends; and of carefully selecting the...
Format: software, multimedia
Publisher / Publication Date: Films Media Group 2005
View online at AVOD
Summary: A customer orientation is essential to successful product and market development. Module one of this program demonstrates the concept of key account management by way of the Dutch oil company NAM, which proactively develops solutions to potential client problems, while module two extends that concept to include the operations of R.S. Components in the U.K. Module three analyzes how seemingly...
Format: software, multimedia
Publisher / Publication Date: Films Media Group 2005
View online at AVOD
Summary: Globalization is driving companies to develop new markets and marketing strategies-fast. Module one of this program targets information technology as a major force that is reshaping business. Module two uses Spain's olive oil industry to illustrate the reorientation of business practices to accommodate changing market demand, while module three addresses strategic repositioning with a case...
Format: software, multimedia
Publisher / Publication Date: Films Media Group 2005
View online at AVOD
Summary: America hasn’t built a nuclear power plant in thirty years. Is that due to a right-headed concern over health and environmental dangers, or an unfounded timidity that puts us behind the rest of the world? This CNBC Original documentary explores the issue, which, despite rising support for nuclear energy, remains divisive. Guiding viewers through the basic workings of a nuclear facility, the...
Format: software, multimedia
Publisher / Publication Date: Films Media Group 2009
View online at AVOD
Summary: Once the reigning symbol of American industrial might, General Motors now ranks among the most visible casualties of the global economic crisis. What specific forces cut the industrial giant down to size, and what strategies will enable it to rebuild? This CNBC Original documentary goes inside GM as it scrambles to stay alive and-if it can learn from the past-regain its former glory. Topics...
Format: software, multimedia
Publisher / Publication Date: Films Media Group 2009
View online at AVOD
Weinzweig, Ari
Summary: The first in a series of books by Zingerman's co-founding partner Ari Weinzweig examines the basic building blocks of the culture and structure we know now as Zingerman's. These approaches are applicable whether you're running a law office, a library, a restaurant, a record label, a software firm, or an organic farm. They are the behind-the-scenes "secret" stuff that goes into making a very...
Format: text
Publisher / Publication Date: Zingerman's Press 2010
Copies Available at Woodmere
1 available in Adult Display, Call number: 658.5 WEISummary: On a British sitcom, two characters bottled tap water and sold it as Peckham Spring Water. More recently, Coca-Cola launched its purified-water lifestyle drink, Dasani, in the U.K. The connection was not overlooked. This program tracks Dasani's progressive PR nightmare in Britain-first as newspapers screamed "Coke Sells Tap Water for 95p," and then as Coca-Cola recalled 500,000 bottles due to...
Format: software, multimedia
Publisher / Publication Date: Films Media Group 2006
View online at AVOD
Summary: Global competition has made business optimization more important than ever. In module one of this program, Ernst & Young describes the concept of process-oriented cost accounting. Module two focuses on lean production, as demonstrated by "smart factory" technology and tight manufacturer/supplier cooperation, while module three concentrates on how Electrolux Hungary makes decisions concerning...
Format: software, multimedia
Publisher / Publication Date: Films Media Group 2005
View online at AVOD
Summary: In the consumer goods industry, branding is crucial to market penetration. Using Alessi's superlative line of home furnishings and Nestle's well-known Nescafe coffee as examples, modules one and two of this program seek to understand the cachet that surrounds brand names, which gives the products associated with them an added appeal. Module three goes inside the U.K. offices of advertising...
Format: software, multimedia
Publisher / Publication Date: Films Media Group 2005
View online at AVOD
Summary: At 44, Barbie had been the queen of fashion dolls for generations of children. But her sales and profits began to slip as she was forced to fend off attacks from enemies both new and old: the fashion-conscious Bratz pack and Sindy, a former rival that may yet prove to be her nemesis. After providing Barbie's history and some background on competitors, this program focuses on Mattel's strategy,...
Format: software, multimedia
Publisher / Publication Date: Films Media Group 2006
View online at AVOD
Summary: How did Jason Osborn and Jason Wright turn Feed Granola into a hot brand and a household name in less than two years? This CNBC program depicts the entire process, with commentary from Inc.com senior editor Rod Kurtz, Whole Foods Market regional coordinator Kara Rubin, and the two models-turned-business-partners themselves. Also headlining the program is Sara Blakely of Spanx, a company that...
Format: software, multimedia
Publisher / Publication Date: Films Media Group 2010
View online at AVOD
Summary: Comparisons between General Motors and the Titanic are unfortunate, but inevitable. Confusing luxury with reliability, favoring a bloated status quo over true innovation, and ignoring a host of danger signals, GM finally fell victim to its own errors. This ABC News program studies the economic icebergs that sent the company into bankruptcy-as well as the technological life rafts that could, if...
Format: software, multimedia
Publisher / Publication Date: Films Media Group 2010
View online at AVOD
Summary: Most economists use Gross Domestic Product to measure a country's economic health. But some experts in the field of economic development consider GDP calculations to be painfully inadequate. This program explores alternative ways to define national success and productivity using not only monetary parameters but also the safety, happiness, and potential of a country's citizens and the health of...
Format: software, multimedia
Publisher / Publication Date: Films Media Group 2007
View online at AVOD
Doerr, John E.
Summary: "In the fall of 1999, John Doerr met with the founders of a start-up he'd just given nearly $12 million, the biggest investment of his career. Larry Page and Sergey Brin had amazing technology, entrepreneurial energy, and sky-high ambitions, but no real business plan. For Google to change the world, or even survive, Page and Brin had to learn how to make tough choices on priorities while...
Format: text
Publisher / Publication Date: Portfolio/Penguin 2018
Copies Available at Peninsula
1 available in Adult, Call number: 658.4 DOEWeinzweig, Ari
Summary: This second book in the Zingerman's a Lapsed Anarchist's Approach" series looks at the leadership style that has helped make Zingerman's such a special place to work and to eat. The book includes essays on the energy crisis in the American workplace, servant leadership, stewardship, why everyone's a leader, Zingerman's entrepreneurial approach to management, and more.
Format: text
Publisher / Publication Date: Zingerman's Press 2012