Marie, Jane
Summary: "Peabody and Emmy Award-winning journalist Jane Marie expands on her popular podcast The Dream to expose the scourge of multilevel marketing schemes and how they have profited off the evisceration of the American working class. We've all heard of Amway, Mary Kay, Tupperware, and LuLaRoe, but few know the nefarious way they and countless other multilevel marketing (MLM) companies prey on...
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Publisher / Publication Date: Atria Books 2024
Copies Available at Woodmere
1 available in New Non-fiction, Call number: 658.8 MARZarrella, Dan.
Summary: Describes various social networking sites, blogs, and forums and offers strategies on effective marketing tactics.
Format: text
Publisher / Publication Date: O'Reilly 2010
Copies Available at Fife Lake
1 available in Adult, Call number: 658.054 ZARHarris, Duchess
Summary: Media outlets rely on advertising for financial support, but in many cases it's becoming more difficult to determine where the news ends and advertising begins. Advertising Overload takes a closer look at the encroachment of sponsored content and paid advertisements in areas where consumers might not expect to see them, as well as the ways that companies use collected data to push targeted...
Format: text
Publisher / Publication Date: Core Library, an imprint of Abdo Publishing 2018
Copies Available at Peninsula
1 available in Juvenile, Call number: J695.1 HARStaples, Tim
Summary: The odds of getting a video onto YouTube's front page are 1-in-2,000,0000, but Tim Staples, founder and CEO of Shareability, knows how to make the algorithms of Youtube, Google, Facebook and Instagram work for you--and he has the results to prove it, with a thriving business that has gotten their videos onto YouTube's front page an amazing 25 times. Here he shows savvy marketers, entrepreneurs,...
Format: sound recording-nonmusical
Publisher / Publication Date: 2019
Copies Available at Woodmere
2 available in Compact Disc Audio Book, Call number: CD 658.8 STASummary: The practical handbook for aspiring poets contains more than 1,200 up-to-date entries including many new ones along with submission information, editorial requirements, interviews with successful writers, phone and fax numbers, e-mail addresses and guidance on how much to charge.
Format: text
Publisher / Publication Date: Writer's Digest Books 2018
Sorry, no copies available
Place a hold to request this item.Vaynerchuk, Gary.
Summary: "New York Times bestselling author and social media expert Gary Vaynerchuk shares hard-won advice on how to connect with customers and beat the competition. A mash-up of the best elements of Crush It! and The Thank You Economy with a fresh spin, Jab, Jab, Jab, Right Hook is a blueprint to social media marketing strategies that really works. When managers and marketers outline their social media...
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Publisher / Publication Date: HarperCollins 2013
Copies Available at East Bay
1 available in Adult Non-fiction, Call number: 658.872 VAYSummary: Writer's Market 2019 guides you through the process of getting paid to write with thousands of publishing opportunities for writers, including listings for book publishers, consumer and trade magazines, contests and awards, and literary agents, as well as new playwriting and screenwriting sections. These listings feature contact and submission information to help writers get their work...
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Publisher / Publication Date: Writer's Digest Books 2018
Copies Available at Woodmere
1 available in Adult Non-fiction, Call number: 808 WRI1 available in Reference, Call number: R 808 WRI
Yager, Jan
Summary: "Written for self-published book authors as well as commercially published authors who want to participate in promoting their own book, How to Promote Your Book guides the reader through every aspect of promotion, including creating sales sheets, press releases, and press kits; obtaining blurbs and reviews; getting coverage from both traditional and Internet-based media; getting speaking...
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Publisher / Publication Date: Square One Publishers 2023
Copies Available at Woodmere
1 available in Adult Non-fiction, Call number: 002.068 YAGSummary: If you're a writer or an illustrator for young readers and your goal is to get published, Children's Writer's & Illustrator's Market 2018 is just the resource you need. Now in its 30th edition, CWIM contains more than 500 listings for children's book markets, including publishers, literary agents, magazines, contests, and more, making it the definitive guide for anyone seeking to write or...
Format: text
Publisher / Publication Date: 2017
Copies Available at Woodmere
1 available in Adult Non-fiction, Call number: 808 CHISummary: The practical handbook for aspiring poets contains more than 1,200 up-to-date entries including many new ones along with submission information, editorial requirements, interviews with successful writers, phone and fax numbers, e-mail addresses and guidance on how much to charge.
Format: text
Publisher / Publication Date: Writer's Digest Books 2017
Copies Available at Woodmere
1 available in Adult Non-fiction, Call number: 808 POEFowler, Jenny Li
Summary: "Organizations and institutions focused on community building have a built-in group of ambassadors who embrace their message and vision. Social media managers have a unique opportunity to lean into this loyalty by creating a social presence informed by this digital engagement. In Organic Social Media, Jenny Li Fowler outlines the important steps that social media managers need to take to...
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Publisher / Publication Date: Kogan Page Limited 2024
Sorry, no copies available
Place a hold to request this item.Godin, Seth
Summary: "You can do marketing that you're proud to put your name on. Over the past quarter century, Seth Godin has inspired millions of entrepreneurs, leaders, and fans from all walks of life. Now, for the first time, he offers the core of his marketing wisdom in one accessible, timeless package. At the heart of his approach is a big idea: Great marketers don't use consumers to solve their company's...
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Publisher / Publication Date: Portfolio/Penguin 2018
Sorry, no copies available
Place a hold to request this item.Sichol, Lowey Bundy
Summary: "Today, Nike is the biggest athletic shoe company in the world, but a long time ago runner and businessman Phil Knight started out with just an idea. Find out more about Nike's history, how the business grew, and the role that marketing playing in this illustrated nonfiction book!" -- Back cover.
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Publisher / Publication Date: Houghton Mifflin Harcourt 2019
Copies Available at Woodmere
1 available in Juvenile Nonfiction, Call number: J 338.7 SICHoliday, Ryan.
Summary: "A new generation of megabrands like Facebook, Dropbox, AirBnb, and Twitter haven't spent a dime on traditional marketing. No press releases, no TV commercials, no billboards. Instead they rely on a new strategy-growth hacking-to reach many more people despite modest marketing budgets. According to bestselling author Ryan Holiday, growth hackers have thrown out the old playbook and replaced it...
Format: text
Publisher / Publication Date: Portfolio/Penguin 2014
Copies Available at Woodmere
2 available in Adult Display, Call number: 658.8 HOLYasuda, Takashi
Summary: "Marimo, comes home mentally drained after being laid off from her job. Her father runs Japanese candy business, facing a severe decline in customers and acquisition threat from a local competitor. One night, Marimo doses off in her bedroom. In her dream, she meets the mysterious duo of Rosie and Emo. From them, she learns how to rebuild her family's business through marketing, and starts to...
Format: text
Publisher / Publication Date: John Wiley & Sons, Inc. 2023
Copies Available at Woodmere
1 available in Adult Non-fiction, Call number: 658.8 YASDeMoss, Gary.
Format: text
Publisher / Publication Date: Dearborn Trade Pub. 2004
Copies Available at Woodmere
1 available in Adult Non-fiction, Call number: 332.024 DEMLoh-Hagan, Virginia
Summary: "Craft Fair guides students as they conceive and set up their own craft fair for their friends and community. The considerate text includes easy-to-follow lists and will hold the readers' interest, allowing for successful mastery and comprehension. Written with a high interest level to appeal to a more mature audience, these books maintain a lower level of complexity with clear visuals to help...
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Publisher / Publication Date: 45th Parallel Press 2017
Copies Available at East Bay
1 available in Juvenile Nonfiction, Call number: J 745.5 LOHHill, Lewis
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Publisher / Publication Date: Storey Communications 1989
Copies Available at Fife Lake
1 available in Adult, Call number: 634.975 HILKotler, Philip
Summary: Marketing guru Philip Kotler and global marketing strategist Milton Kotler show you how to survive rough economic waters With the developed world facing slow economic growth, successfully competing for a limited customer base means using creative and strategic marketing strategies. Market Your Way to Growth presents eight effective ways to grow in even the slowest economy. They include how to...
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Publisher / Publication Date: John Wiley & Sons Inc 0000
Copies Available at Woodmere
1 available in Adult Non-fiction, Call number: 658.8 KOTAziz, Afdhel.
Summary: Equal parts self-help, how-to, and business journalism, Market Like You Give a Damn examines this blossoming brand philosophy and profiles its current supporters. It exposes a compelling new path for potential start-ups or small businesses while reaffirming an essential need for generosity and mindfulness. Companies like Toms shoes and Warby Parker, among others, may have been the architects of...
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Publisher / Publication Date: Regan Arts 2016
Copies Available at Woodmere
1 available in Adult Non-fiction, Call number: 658.8 AZIEdwards, Jim
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Publisher / Publication Date: Morgan James. 0000
Copies Available at Woodmere
1 available in Adult Non-fiction, Call number: 658.872 EDWGodin, Seth.
Format: text
Publisher / Publication Date: Portfolio 2009
Copies Available at Interlochen
1 available in Adult Non-fiction, Call number: Business GodinHaddad, Michael.
Summary: Written for both new and experienced writers, this comprehensive marketing guide offers advice and tips needed by writers to succeed in the film and television industries. Focusing on the business of writing, it gives writers the unabashed truth about the film industry, and advice on how to get scripts to the gatekeepers of the studios and read by agents. Comprehensive listings of contests,...
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Publisher / Publication Date: Chicago Review Press 2005