Fowler, Jenny Li
Summary: "Organizations and institutions focused on community building have a built-in group of ambassadors who embrace their message and vision. Social media managers have a unique opportunity to lean into this loyalty by creating a social presence informed by this digital engagement. In Organic Social Media, Jenny Li Fowler outlines the important steps that social media managers need to take to...
Format: text
Publisher / Publication Date: Kogan Page Limited 2024
Copies Available at Kingsley
1 available in New Non-fiction, Call number: 302.23 FOWZarrella, Dan.
Summary: Describes various social networking sites, blogs, and forums and offers strategies on effective marketing tactics.
Format: text
Publisher / Publication Date: O'Reilly 2010
Copies Available at Fife Lake
1 available in Adult, Call number: 658.054 ZARRojas, Meridith
Summary: "With just an idea and wi-fi, Meridith Valiando Rojas started her wildly successful company, DigiTour. Now she is sharing her stories, tip and tricks, and more in Selfie Made: Your Ultimate Guide to Social Media Stardom. Whether you want to be a social star or online entrepreneur, Meridith has you covered! As one of the first companies in the social media ecosystem Meridith and her company...
Format: text
Publisher / Publication Date: Wednesday Books 2018
Copies Available at Woodmere
1 available in Young Adult Non-fiction, Call number: YA 302.2 ROJSummary: Long story short: Presents interview segments in which California's poor and homeless discuss the disadvantages of living without adequate resources.
Format: moving image
Publisher / Publication Date: 2017
Sorry, no copies available
Place a hold to request this item.Tomlinson, Lottie
Summary: Meet Lottie Tomlinson, makeup blogger and social media sensation, and her multi-coloured guide to makeup.
Format: text
Publisher / Publication Date: Laurence King Publishing Ltd 2017
Copies Available at Woodmere
1 available in Young Adult Non-fiction, Call number: YA 644 TOMShraya, Vivek
Summary: "Everyone talks about falling in love, but falling in friendship can be just as captivating. When Neela Devaki's song is covered by internet-famous artist Rukmini, the two musicians meet and a transformative friendship begins. But as Rukmini's star rises and Neela's stagnates, jealousy and self-doubt creep in. With a single tweet, their friendship implodes, one career is destroyed, and the two...
Format: text
Publisher / Publication Date: ECW Press 2020
Copies Available at Woodmere
1 available in Adult Fiction, Call number: FIC SHRVaynerchuk, Gary.
Summary: "New York Times bestselling author and social media expert Gary Vaynerchuk shares hard-won advice on how to connect with customers and beat the competition. A mash-up of the best elements of Crush It! and The Thank You Economy with a fresh spin, Jab, Jab, Jab, Right Hook is a blueprint to social media marketing strategies that really works. When managers and marketers outline their social media...
Format: text
Publisher / Publication Date: HarperCollins 2013
Copies Available at East Bay
1 available in Adult Non-fiction, Call number: 658.872 VAYYallop, Olivia
Summary: Old media is over. The internet reigns. And in today's attention economy, influencers are kings. But who are they... and how do you become one? "Break the Internet" takes a deep dive into the influencer industry, tracing its evolution from blogging and legacy social media such as Tumblr to today's world in which YouTube, Instagram, and TikTok dominate. Examining the new media landscape that the...
Format: text
Publisher / Publication Date: Scribe Publications 2022
Copies Available at Woodmere
1 available in Adult Non-fiction, Call number: 658.872 YALHund, Emily
Summary: "Before there were Instagram likes, Twitter hashtags, or TikTok trends, there were bloggers who seemed to have the passion and authenticity that traditional media lacked. The Influencer Industry tells the story of how early digital creators scrambling for work amid the Great Recession gave rise to the multibillion-dollar industry that has fundamentally reshaped culture, the flow of information,...
Format: text
Publisher / Publication Date: Princeton University Press 2023
Copies Available at Woodmere
1 available in Adult Non-fiction, Call number: 658.872 HUNHarrington, Rebecca
Summary: "When Elinor Tomlinson moved to New York with a degree in journalism she had visions of writing witty opinion pieces, marrying her journalist boyfriend, and attending glamorous parties with famously perverted writers. Instead, Elinor finds herself nannying for two small children who speak in short, high screams, sleeping on a foam pad in a weird apartment, and attending terrible parties ... So...
Format: text
Publisher / Publication Date: Doubleday 2018
Copies Available at Woodmere
1 available in Adult Fiction, Call number: FIC HARSummary: The story of a group of high school teenagers and their parents as they attempt to navigate the many ways the internet has changed their relationships, their communication, their self-image, and their love lives. As each character and each relationship is tested, and shows the variety of roads people choose; some tragic, some hopeful.
Format: moving image
Publisher / Publication Date: 2015
Copies Available at Fife Lake
1 available in Digital Video Disc, Call number: DVD MENCurrie, Stephen
Summary: Discusses issues regarding the right to privacy and the impact of the internet, including information on identity theft, cyberbullying, secret data collection, hacking, and security breaches.
Format: text
Publisher / Publication Date: ReferencePoint Press 2014
Copies Available at Woodmere
1 available in Juvenile Nonfiction, Call number: J 004.67 CURGaylin, Alison
Summary: "Sunny Randall's newest client, Blake, is an Instagram influencer with a beautiful girlfriend, wealth, and adoring fans. But one those fans has turned ugly, and Sunny is brought on board by Blake's manager to protect him and uncover who is out to kill him. When Bethany goes missing and the threats against Blake escalate, Sunny realizes that to solve this case, she has to find out exactly who...
Format: text
Publisher / Publication Date: Thorndike Press, a part of Gale, a Cengage Company 2023
Copies Available at Woodmere
1 available in Large Print, Call number: LP FIC GAYMcNeal, Stephanie
Summary: Given unprecedented access to three major influencers--Caitlin Covington of Southern Curls and Pearls, runner Mirna Valerio and OG "mommy blogger" Shannon Bird--a millennial journalist shows how they build their empires, struggle with the haters, fight for creative control, parent in public, and try to look good while doing it.
Format: text
Publisher / Publication Date: Portfolio/Penguin, an imprint of Penguin Random House LLC 2023
Copies Available at Woodmere
1 available in Adult Non-fiction, Call number: 302.23 MCNVandome, Nick
Summary: Video Chatting for Seniors enables readers to fully embrace the world of video chatting--including Zoom, FaceTime, Skype, and Facebook Messenger. Written with the senior reader in mind and presented in larger type for easier reading.
Format: text
Publisher / Publication Date: In Easy Steps 2021
Copies Available at Woodmere
1 available in Adult Non-fiction, Call number: 005.713 VANKabani, Shama Hyder.
Summary: "In 'The Zen of Social Media Marketing', Shama Hyder Kabani, social media expert and president of The Marketing Zen Group (MarketingZen.com), teachesyou the "Zen" of social media marketing: how to use the most popular social media tools to find marketing nirvana" --Cover, p. 4.
Format: text
Publisher / Publication Date: Benbella 2010
Copies Available at Woodmere
1 available in Adult Non-fiction, Call number: 658.872 KABSales, Nancy Jo
Summary: Explores the changes in the way teenage girls are growing up in America, discussing the new norms, from extreme behaviors to lack of basic communication skills.
Format: text
Publisher / Publication Date: Alfred A. Knopf 2016
Sorry, no copies available
Place a hold to request this item.Hennessy, Brittany
Summary: Whether you're just starting out or you're ready for bigger campaigns, Hennessy guides you through core influencer principles. From creating content worth double tapping and using hashtags to get discovered, to understanding FTC rules and delivering metrics, she'll show you how to elevate your profile, embrace your edge, and make money--all while doing what you love.
Format: text
Publisher / Publication Date: Citadel Press, Kensington Publishing Corp. 2018
Copies Available at Woodmere
1 available in Adult Non-fiction, Call number: 658.8 HENQualman, Erik
Summary: "A fascinating, research-based look at the impact of social media on businesses and consumers around the world, and what's in store for the future. Social Media. You've heard the term, even if you don't use the tools. But just how big has social media become? Social media has officially surpassed pornography as the top activity on the Internet. People would rather give up their e-mail than...
Format: text
Publisher / Publication Date: Wiley 2009
Copies Available at Woodmere
1 available in Adult Non-fiction, Call number: 330.9 QUALanier, Jaron
Summary: "You might have trouble imagining life without your social media accounts, but virtual reality pioneer Jaron Lanier insists that we're better off without them. In Ten Arguments for Deleting Your Social Media Accounts Right Now, Lanier, who participates in no social media, offers powerful and personal reasons for all of us to leave these dangerous online platforms"--
Format: text
Publisher / Publication Date: Henry Holt and Company 2018
Copies Available at Woodmere
2 available in Adult Non-fiction, Call number: 302.2 LANMezrich, Ben
Summary: From New York Times bestselling author Ben Mezrich: the book Elon Musk doesn't want you to read. Breaking Twitter takes readers inside the darkly comic battle between one of the most intriguing, polarizing, influential men of our time--Elon Musk--and the company that represents our culture's dearest hope for a shared global conversation. From employee accounts within Twitter headquarters to the...
Format: text
Publisher / Publication Date: Grand Central Publishing 2023
Copies Available at Woodmere
1 available in Adult Non-fiction, Call number: 658.872 MEZVaynerchuk, Gary.
Summary: Gary Vaynerchuk contends that the people and companies harnessing the word-of-mouth power provided by multiplatform media -- those that can shift their outlook and operations to be more customer-aware and fan-friendly -- will pull away from the pack and profit in today's markets.
Format: text
Publisher / Publication Date: Harper Business 2011