Scott, David Meerman
Summary: "Fandom isn't just for actors, athletes, musicians, and authors anymore. It can be rocket fuel for any business or nonprofit that chooses to focus on inspiring and nurturing true fans. The most powerful marketing force in the world isn't social media, email blasts, search ads, or even those 15 second commercials before a YouTube video. It's fandom. David Meerman Scott and his daughter Reiko are...
Format: text
Publisher / Publication Date: Portfolio/Penguin 2020
Copies Available at Woodmere
1 available in Adult Non-fiction, Call number: 658.8 SCOchat loading...