Baxter, Robbie Kellman.
Summary: THE MEMBERSHIP ECONOMY argues that we are now moving away from ownership, but we still want the benefits that come with access. “As individuals grow frustrated with the burdens of owning, caring for and storing too much stuff, they are looking for ways to minimize that stress. They are also experiencing a need for meaningful connection and community.” The membership-based business is a...
Format: text
Publisher / Publication Date: McGraw-Hill 2015