Summary: A psychological investigation of the forces behind what makes us click with certain people, or become fully immersed in whatever activity or situation we're involved in. These kinds of peak experiences, when our senses are completely focused on the moment, are something that individuals--and companies--strive to achieve.
Publisher / Publication Date: Broadway Books 2010
Copies Available at Woodmere1 available in Adult Non-fiction, Call number: 155.9 BRA
Summary: A journey into the hidden psychological influences that derail our decision-making. Why is it so difficult to end a doomed relationship? Why do we listen to advice just because it came from someone "important"? Why are we more likely to fall in love when there's danger involved? Here, organizational thinker Ori Brafman and his brother, psychologist Rom Brafman, answer these questions and more....
Publisher / Publication Date: Doubleday 2008