Fowler, Jenny Li
Summary: "Organizations and institutions focused on community building have a built-in group of ambassadors who embrace their message and vision. Social media managers have a unique opportunity to lean into this loyalty by creating a social presence informed by this digital engagement. In Organic Social Media, Jenny Li Fowler outlines the important steps that social media managers need to take to...
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Publisher / Publication Date: Kogan Page Limited 2024
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Place a hold to request this item.Diamond, Stephanie
Summary: "This book helps you create a Facebook marketing plan designed to attract your desired audience. Inside, you'll discover the psychology of the Facebook user, establish a social media presence, increase your brand awareness, integrate Facebook marketing with other marketing strategies, learn to target a specific audience, and much more."--Back cover.
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Publisher / Publication Date: John Wiley & Sons, Inc. 2018
Copies Available at Woodmere
1 available in Adult Non-fiction, Call number: 658.8 DIAHennessy, Brittany
Summary: Whether you're just starting out or you're ready for bigger campaigns, Hennessy guides you through core influencer principles. From creating content worth double tapping and using hashtags to get discovered, to understanding FTC rules and delivering metrics, she'll show you how to elevate your profile, embrace your edge, and make money--all while doing what you love.
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Publisher / Publication Date: Citadel Press, Kensington Publishing Corp. 2018