Filter By Subjects
Athletic shoes United States History BUSINESS & ECONOMICS / Economics / General Businesspeople United States Biography Footwear industry United States History Knight, Philip H 1938- Nike (Firm). Sporting goods industry United States History Sports Marketing Sports United States Marketing United StatesFilter By Subjects
Athletic shoes United States History BUSINESS & ECONOMICS / Economics / General Businesspeople United States Biography Footwear industry United States History Knight, Philip H 1938- Nike (Firm). Sporting goods industry United States History Sports Marketing Sports United States Marketing United StatesSichol, Lowey Bundy
Summary: "Today, Nike is the biggest athletic shoe company in the world, but a long time ago runner and businessman Phil Knight started out with just an idea. Find out more about Nike's history, how the business grew, and the role that marketing playing in this illustrated nonfiction book!" -- Back cover.
Format: text
Publisher / Publication Date: Houghton Mifflin Harcourt 2019
Copies Available at Woodmere
1 available in Juvenile Nonfiction, Call number: J 338.7 SICKnight, Philip H.
Summary: "In this candid and riveting memoir, for the first time ever, Nike founder and CEO Phil Knight shares the inside story of the company's early days as an intrepid start-up and its evolution into one of the world's most iconic, game-changing, and profitable brands. In 1962, fresh out of business school, Phil Knight borrowed $50 from his father and created a company with a simple mission: import...
Format: text
Publisher / Publication Date: Scribner 2016