Greenburg, Zack O'Malley.

Summary: Michael Jackson is known by many as the greatest entertainer of all time, but he was also a revolutionary when it came to business. In addition to famously buying the Beatles' publishing catalogue, Jackson was one of the first pop stars to launch his own clothing line, record label, sneakers, and video games--creating a fundamental shift in the monetization of fame and paving the way for...

Format: text

Publisher / Publication Date: Pocket Books 2014

Copies Available at Woodmere

1 available in Adult Non-fiction, Call number: 782.42 GRE