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Summary: Without adopting new technological developments, a company's profits will lag; with them, they can soar. This program uses two case studies-Ford and Australia Post-as they introduce very different types of technology in their respective organizations. Can these companies hope to maintain sales, market share, and profit if they are not in a position to exploit the latest technological advancements?

Format: software, multimedia

Publisher / Publication Date: Films Media Group 2006

View online at AVOD

Summary: This program presents the history of Internet phenom eBay; discusses the Web site's feedback system, the key to its unprecedented success; and examines the devastating impact eBay has had on antique and collectible shops. The program also exposes two vulnerabilities that have come with that success: stock prices that fluctuate with the slightest stumble in company performance, and government's...

Format: software, multimedia

Publisher / Publication Date: Films Media Group 2006

View online at AVOD

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