Melillo, Wendy.

Summary: Documents how public service advertising campaigns became a society-changing part of American culture, tracing the Ad Council's origins as a World War II propaganda engine before progressing to issue-related campaigns featuring such icons as Smokey Bear and Rosie the Riveter.

Format: text

Publisher / Publication Date: Smithsonian Books 2013

Copies Available at Woodmere

1 available in Adult Non-fiction, Call number: 659.19 MEL