text Win bigly : persuasion in a world where facts don't matter
- Summary
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"From the creator of Dilbert, an unflinching look at the strategies Donald Trump used to persuade voters to elect the most unconventional candidate in the history of the presidency, and how anyone can learn his methods for succeeding against long odds."--Amazon
- Contents
- Preamble: The day my reality split into two -- Introduction (where I prime you for the rest) -- Part 1. Why facts are overrated -- The most important perceptual shift in history -- About facts -- Persuasion vocabulary -- Part 2. How to see reality... Read more
- Format
- text
- Description
- xii, 288 pages : illustrations ; 23 cm
- Publisher
- Portfolio/Penguin 2017
Library | Location | Status |
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Library | Location | Status |
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TADL-WOOD | 303.3 ADA in Adult Non-fiction | Checked out (Due: 2024-05-21) |
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