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Co-create : how your business will profit from innovative and strategic collaboration

text Co-create : how your business will profit from innovative and strategic collaboration

Summary
The best-selling author of Relationship Economics discusses how leading companies are collaborating with their customers at every stage of new product and service development to create value and shows how to effectively execute this co-creation to... Read more
Contents
Co-create in: introspection leads to right action -- Co-create together: adaptive innovation -- Co-create forward: strategic relationships -- Co-create through: the stages of the customer experience journey -- Co-create ahead: leading through prov... Read more
Format
text
Description
xii, 286 pages : illustrations ; 25 cm
Publisher
St. Martin's Press 2017

Available Copies

Library Location Status
Woodmere (Main Branch) 658 NOU in Adult Non-fiction Available

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