text Guts : the seven laws of business that made Chrysler the world's hottest car company
- Summary
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Provides Chrysler's Senior Manager Bob Lutz's philosophy behind his "seven laws" of business, explaining how that can be applied to making changes, transforming an operation, and creating a successful company.
- Contents
- THE STORY OF CHRYSLER'S SECOND TURNAROUND: Deja Vu All Over Again ; The Patient Heals Himself: Bringing Platform Teams to Chrysler ; "We Just Did It": The Story of the Viper -- LUTZ'S IMMUTABLE LAWS OF BUSINESS: The Customer Isn't Always Right ; T... Read more
- Format
- text
- Description
- xiv, 226 pages : illustrations ; 24 cm
- Publisher
- John Wiley 1998
Library | Location | Status |
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Woodmere (Main Branch) | 658 Lutz in Adult Non-fiction | Available |
Library | Location | Status |
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TADL-WOOD | 658 Lutz in Adult Non-fiction | Available |