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Inside Aflac CEO Dan Amos

software, multimedia Inside Aflac CEO Dan Amos

Summary
Aflac's duck "spokesman" has proven to be an overwhelming success, indelibly quacking the insurance company's name into the pop culture landscape. In the conceptual stage, however, the mascot was a risky choice. This ABC News program features Afla... Read more
Contents

Corporate Mascots (2:16) -- Aflac Branded by a Duck: Lucrative Investment (3:59) -- Corporate CEO: Professional and Personal (3:21)

Format
software, multimedia
Description
1 streaming video file (12 min.) : sd., col., digital file.
Publisher
Films Media Group 2008

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