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Persuaders

software, multimedia Persuaders

Summary
Is there a way to cut in line without creating hard feelings? Why are peer groups such a strong influence on individuals? What is the secret to swaying the undecided and winning over the skeptical? In this program, psychologist John Marsden illust... Read more
Contents
Persuasive Sales Techniques (3:06) -- Impulse Purchases (3:15) -- Simple Persuasive Technique (1:36) -- Voice: Accents and Their Associations (4:37) -- Subliminal Advertising (3:01) -- Arousal Theory (4:26) -- Association Theory (5:54) -- Guerrill... Read more
Format
software, multimedia
Description
1 streaming video file (57 min.) : sd., col., digital file.
Publisher
Films Media Group 2007

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