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Your computer, your way Dell and the direct sales model

software, multimedia Your computer, your way Dell and the direct sales model

Summary
At Dell Computers, four hours is all it takes to build, test, and ship a custom PC. In this program, NewsHour correspondent Tom Bearden investigates Dell Computers' direct sales model and its impact on retailers and manufacturers. Visionary Michae... Read more
Contents

Direct Sales in Computers (2:15) -- Computer Construction Process (2:09) -- Inventory Control and Competition (5:41)

Format
software, multimedia
Description
1 streaming video file (11 min.) : sd., col., digital file.
Publisher
Films Media Group 2005

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