software, multimedia The Industry leaders and online strategy
- Summary
- Just as in the bricks-and-mortar world, a marketing plan is a must in cyberspace. In this program, leaders in the field of online marketing cut through the confusion to lay out the principles of driving traffic, branding, and targeting on the Inte... Read more
- Contents
-
Ad Networks and Links (1:16) -- Branding (1:56) -- Targeting (0:47) -- Focus Groups (1:15) -- Linking With Other Web Sites (0:10) -- On-line Marketing and Brands (0:16)
- Format
- software, multimedia
- Description
- 1 streaming video file (13 min.) : sd., col., digital file.
- Publisher
- Films Media Group 2005
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