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Car guys vs. bean counters : the battle for the soul of American business

text Car guys vs. bean counters : the battle for the soul of American business

Lutz, Robert A. (Bob Lutz)

Summary

General Motors as an example for the restoration of American business success...What went wrong and how was the company saved?

Contents
The beginning -- An unstoppable force -- The beginning of the end -- A failed "culture of excellence" -- Ground zero -- "Here's what we're going to do first" -- Tackling the 800-pound gorilla -- Learning to go global (what took so long?) -- Chevro... Read more
Format
text
Description
xii, 241 p., [16] p. of plates : ill. (chiefly col.) ; 22 cm.
Publisher
Portfolio/Penguin 2011
MARC Permalink

Available Copies

Library Location Status
Woodmere (Main Branch) 338.7 LUT in Adult Non-fiction Available
Interlochen Public LIbrary Business Lutz in Adult Non-fiction Available

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