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Change by design : how design thinking transforms organizations and inspires innovation

text Change by design : how design thinking transforms organizations and inspires innovation

Summary

Shows how the techniques and strategies of design belong at every level of business, in the first book to detail IDEO's internationally recognized Design Thinking process.

Contents
Getting under your skin, or, How design thinking is about more than style -- Converting need into demand, or, Putting people first -- A mental matrix, or, "These people have no process!" -- Building to think, or, The power of prototyping -- Return... Read more
Format
text
Description
viii, 264 p. : ill. ; 24 cm.
Publisher
Harper Business 2009

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